Lisbon
Porto
The network goes where the city goes: from the airport to downtown, by day and by night. Today in ride-hailing cars and tour vans; next, also on hotel front desks and in a wine bar.
From the airport to downtown.
September 2026. Each dot is a 500-metre zone the fleet passed through: the bigger the dot, the longer it spent there.


How many campaign days?
21,650rides
In September, the network's cars made 23,000 rides, counted one by one in the Uber and Bolt exports. Each campaign day counts one thirtieth of that.
The numbers,one by one.
September 2026
| Measured | Driving time in Lisbon's tourist and business district | 28% |
|---|---|---|
| Measured | Rides that start or end at the airport, about 95 a day | 13% |
| Measured | Minutes per ride to and from the airport, compared with 16.0 on other rides | 22.5 |
| Measured | Rides between 8am and 7pm; the rest are at night | 53% |
| Measured | Rides a month | 23,000 |
| Measured | Minutes per ride, on average (March 2026) | 14.5 |
| Measured | Kilometres a month, cars and vans | 427,000 |
| Measured | Driving hours a month | 11,600 |
| Estimated | Passengers per ride | 1.4 |
| Estimated | Passengers a month | 32,000 |
| Measured | Tour-van customers from the United States | 76% |
| Measured | Tourists per van per month, in the 10 busiest vans | 61 |
| Estimated | Impressions a month on the outside of the cars | 10.6 million |
| Third-party | Active ride-hailing cars in Portugal (IMT, August 2026) | 39,000 |
Measured: counted in our own data (Frotcom GPS, Uber and Bolt exports, Gestour and Swingo customers), for September 2026 unless stated. Estimated: a stated model. Third-party: published by others, with the source named.

Beyond
the car.
Next, screens on hotel front desks in Lisbon and in a wine bar with a sommelier, with the same log of every play, every tap and every QR scan.
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